What worries CEOs the most?

What worries CEOs? Everything, of course. It’s part of their job description. Managing the executive team, developing strategy, sourcing financing, overseeing marketing, it’s all part of the job.  And if the CEO is heading a startup, the list of to-dos gets even longer. PwC and others have listed their top CEO concerns for 2017, and not…

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A short post about the history of the world

Am I uniquely qualified to offer a history of the world? Ha. Absolutely not. I am one of those who hated history at school. (I blame it on the episodic and ‘unstorylike’ way that history teachers tended to teach it.) So why am I qualified to write a history of the world? Am I a…

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How much does a business ghostwriter charge?

Hmm, that is one very loaded question. Business ghostwriters charge different rates based on their expertise and knowledge and experience. But they also base their fees on their confidence in their ability to meet or exceed the client’s expectations. But there are other variables to consider, the biggest being how much research is involved. It took Jim Collins…

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The principal rule: stand by your principles

I’ve lost track of the number of times I’ve seen good business writers make basic mistakes with two words in the English language. And if good writers, including people who regularly publish on the web are making these mistakes I can only imagine the millions of not-so-good writers who must be making these errors as…

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