May 2019 – Jonathan Verney

Ready to write your book? You need to find the right shoe.

ghostwritingJonathanMay 30, 20190

If you’re contemplating writing a business book, that’s great. There are three fundamental rules to making it work, which I covered in my previous post. Here’s a quick reminder: 1. Clarity beats brilliance. 2. Promote your ideas, not your business. 3. Authenticity trumps authority. If you’re done contemplating, if you’re now ready to write that…

Want to write a successful business book? Follow these 3 rules.

storytellingJonathanMay 14, 20190

Lots of businesspeople want to write a book—and many of them should. Just make sure you do it for the right reasons. If you’re thinking of writing a book, I say go for it! But just make sure you do it for the right reasons. Some would-be authors want to have a New York Times bestseller….