How to write a compelling business plan (Part 2)

“It’s the narrative, stupid” “Despite Steve Job’s aversion to selling by PowerPoint, pitch decks have become the preferred option, and for early stage startups, narrative is more important than hard data. Identifying a secular trend is the key. Maybe it’s the Zuckerberg effect.” In Silicon Valley, for example, most venture capitalists (and entrepreneurs) have foregone…

Continue Reading